The IGA Coca-Cola Institute is a people development organization founded by IGA (Independent Grocers Alliance) with the support of The Coca-Cola Company. The Institute has provided learning resources for food retailers worldwide. As an educational organization, it serves more than 5,000 businesses with blended training programs that include more than 90 industry-specific online courses divided into eight different libraries. The Institute also provides non-IGA retailers and associations with their own branded online corporate universities
To meet the goal of weatherizing 9,000, I managed an outreach event in the City of Evanston. The event attracted over 500 income eligible residents.
The fair was part of the City of Evanston on-going sustainabilityprogram with a particular focus onraising awareness of free weatherization assistance programs available to Evanston residents.
City to Host Affordable Living Fair
Evanston Roundtable: Weatherization: A Crucial Part of Evanston’s Climate Action Plan – Part 1
Evanston Roundtable: An Adventure in CEDA Weatherization – Part 2
In effort to continue to brand CEDA Weatherization Assistance Program, I created and produced animated spokesperson, Bricky Ray.
Bricky Ray was seen and heard on Comcast Cable, RCN Media and Clear Channel radio.
Thanks to Spi-TV for assisting with production to promote Energy Saving Tips to homeowners and renters.
English :30 second TV and radio commercial
Spanish :30 second TV and radio commercial
As a part of Energy Awareness Month, CEDA celebrated National Weatherization Day as an opportunity to not only highlight the benefits and importance of home weatherization,but to also showcase the impact of the work that CEDA does in communities throughout Cook county.
National press conference that I had to opportunity to manage media relations and publicity.
ABC 7 Chicago News Clip
CBS 2 News Clip
NBC 4 News Clip
Telemundo News Clips